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Sales Scripts That Really Work with Best Selling Author Kevin Ward

Summary

In this week’s episode, we talk to Kevin Ward, a successful real estate agent, coach, and author of the book The Book Of Yes, which teaches agents the best ways to get people to say yes to them.

From the book description: “In The Book of YES, you will find the most powerful scripts in the real estate industry today. If you’re tired of the same old sales scripts or if you’ve done away with them all together, I know how you feel because I’ve been there. I was tired of seeing the same B.S. (bad sales) approaches and I wanted something that felt more natural for me. So I started creating my own scripts, for the simple reason that I hated being told, ‘No.’ For me nothing was worse than that feeling of rejection. I was determined to figure out the perfect thing to say in every situation, and how to say it in a way that would cause sellers and buyers to want to say “Yes!” to me every time. This book is the result of that quest.”

In the show Kevin talks to us about:

  • the five steps in what he calls his “Real Estate Vortex.”
  • how to overcome a client’s resistance and let them know you’re on their side
  • how to inject humor into your negotiations to ease the tension
  • how to leverage your success to get repeat business and referrals
  • the number one thing that agents should be doing online, but most aren’t

Tune in to the show to hear all of Kevin’s awesome tips and where you can go to find out more about him and his book.

Links

The Book of Yes by Kevin Ward on Amazon

thebookofyes.com

Kevin Ward on yesmasters.com

Kevin Ward on YouTube

Google Places

LinkedIn

Yelp

Relator.com

Trulia

Turning Pro by Steven Pressfield on Amazon

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Sales Scripts That Really Work with Best Selling Author Kevin Ward

Summary In this week’s episode, we talk to Kevin Ward, a successful real estate agent, coach, and author of the book The Book Of Yes, which teaches agents the best ways to get people to say yes to them. From the book description: “In The Book of YES, you will find the most powerful scripts…


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